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Nonprofit fundraising for urgent fund

By: Dr.Dorothy Jacob

Nonprofit organizations that work on social issues like childhood education, environment awareness, health care and similar domains essentially need fund. For nonprofit fundraising, you can either look for donations or go with fundraising product selling. However, when it comes to fundraise in a hurry, I would suggest picking the second choice.

Problems with donations:
Small scale companies may not be in a position to donate. You need to target big houses and, as we all know, it is quite difficult to get to the right person in a big organization. Even if all goes well and the donation is assured, you still cannot predict when the money would reach you as lots of internal matters of the donor company are involved in the whole process.

Donations may help you build up a bank account in the long run. In case of urgent need of money, this may not be a good idea to pursue.

Fundraising product selling – a smart alternative:
Starting a nonprofit fundraising campaign can help you raise funds very fast. Among various fundraising products and ideas like discount cards, candy and food selling, online fundraising and many more, discount card selling has huge potential.

Discount card is a typical card that you sell for $10 generally. Local merchants and shop owners participate in this fundraiser program. The participants grant certain benefits to the discount card buyers. ‘Buy 1 and get 1 Free’, ‘Discount on purchase’ are some of the popular offers presented through discount cards.

A discount card contains the logo and a brief description of the nonprofit body conducting fundraising on one side. The offers available with the card are printed at the back. The equation is simple. You invest some money and get the customized discount cards ready for you. Then you sell the cards and save the profit for your fund. People who buy these cards hit the local stores to get the discounts and other advantages as offered and the local stores get huge business with no effort. A useful chain of give and take!

Tips to succeed:
Be organized from the beginning - make a list of local businesses that may help you in nonprofit fundraising. Ask local groups for references. Now start contacting the companies one by one.

Describe how the campaign can fetch good amount of business for the shop if they participate. Selecting a high traffic selling spot may be profitable for both of you.

Be creative while arranging your stalls - use meaningful illustrations and figures, highlight the features of the discount card and make a write up to describe the purpose behind nonprofit fundraising for displaying on the spot.

Nonprofit fundraising brings you fund and fame both with single campaign. It’s worth getting involved with.

Dr.Dorothy Jacob is a staff writer at FastTrack Fundraising and has contributed to various nonprofit fundraising ideas and tips. To know more visit http://www.fasttrackfundraising.com/

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